Are you new to blogging? If you are new to blogging, I guess the term guest blogging should also be a new stuff to you. Well, it’s not a bad deal if you are new to the world of blogging, and I would explain to you briefly what guest blogging entails.
When people guest post on other blogs, they offer their articles to those blogs and get backlinks to their sites in return. With guest blogging, you can skyrocket your blog traffic. Most people use anchor text as keywords to link back to their blogs when they write on other blog. For example, I could make my anchor text “lunarpages discounts” or “icontact coupons” and use it to link back to my blog when I guest post on other blogs.
Meet New Bloggers and Build Relationships
One of the many benefits of guest blogging is the opportunity it gives you to meet new friends in the blogging world. When you write for another blog, you are instantly going to become friends with the blogger hosting your article on his blog and a good relationship could start from there.
There are many benefits you gain from building relationship with a blogger. Bloggers could help out each other when they have technical problems that require the help of the other blogger.
Another way bloggers could be of benefit to each other is by promoting each other’s works on their favorite social media sites.
Get Relevant Traffic to Your Blog
Gaining consistent traffic to your blog is another benefit you gain from guest blogging. By guest posting on another blog, you are indirectly advertising yourself and your blog. This will enable the readers of the blog you guest post on to visit your blog, and so increasing your blog visitors.
The traffic you get from guest blogging could be considered the best and most relevant traffic source a blog can get. This is because the visitors coming to your blog are visiting your blog from a trusted and related source.
Improve Your Search Engine Rankings
Search engine optimization is another good reason people guest blog on other blogs. Guest blogging also helps in increasing your blog’s SEO value which will make you get more traffic from search engine. Like I explained above, using your desired keywords to link back to your blog helps improve your SEO.
It has been proven that search engine visitors are the most converting visitors you can get to your blog. Visitors from search engine tend to convert higher than visitors from any other sources because they are coming to your blog for an important and pressing need.
Introduce Your Blog to a New Audience
Introducing your blog to a new audience is one of the benefits you get from guest blogging. The readers of the blog you guest post on are inclined to visit your site and also know your brand. That is why it is very important to make the articles you submit to other blogs of high quality because the readers of that blog are going to value you based on the quality of your article.
Have you any other reasons a blogger should start guest blogging? Please share them below.